Internet Marketing

Dex Media, Inc. and InfoSpace Announce Distribution Agreement

DENVER--(BUSINESS WIRE)--June 28, 2004--Dex Media, Inc. and InfoSpace, Inc. (Nasdaq: INSP) announced today that the companies have signed a comprehensive distribution agreement. The agreement, which will be executed beginning August 1, expands the reach of Dex Media's advertisers to include the approximately 6 million users who visit InfoSpace's Switchboard.com online yellow pages destination site each month. information internet marketing
"As a leading provider of online yellow pages services, InfoSpace is a well-established company that has been successful in growing traffic to its sites," said George Burnett, president and CEO of Dex Media. "We look forward to working with them to extend the reach of our advertisers' messages to another leading online directory site, Switchboard.com."

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In addition to offering more value for Dex advertisers, this agreement will benefit Switchboard.com users by providing access to more in-depth information on local businesses from Dex's 14-state region. As part of the agreement, Dex business listings will be integrated into InfoSpace's Switchboard Matrix(SM) platform. This flexible online yellow pages platform enables users to narrow their searches based on specific business attributes such as product brands and hours of operation to quickly find just the right business for them.

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Indeed, those deals boost both the top and bottom lines. tailer fees for handling distribution and customer service. Revenues for these services, which hit $225 million in the fourth quarter, carry gross margins of at least 45%, nearly twice Amazon's retail margins. And the added unit volume helps fill up idle distribution capacity, tailer more efficient. Says analyst Ken Cassar of market researcher Jupiter Media Metrix Inc.: " - -is that they make each other stronger."

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"Today's announcement marks significant progress in our strategy to bring together the leading business directories to provide users with a single point of access to robust information on local businesses," said Brian McManus, executive vice president, Search and Directory, at InfoSpace, Inc. "With this agreement, we now have agreements with three of the four largest U.S. directory publishers."

Over the next 5 years online media distribution will absolutely evolve faster than optical media disk distribution in cost, ease, and immediacy.

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About Dex Media, Inc. internet marketing tip
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Dex Media, Inc. is the indirect parent company of Dex Media East LLC and Dex Media West LLC. Through these subsidiaries, Dex Media provides local and national advertisers with industry-leading directory and Internet solutions. Dex Media is the largest, privately-owned incumbent directory publisher in the United States and the exclusive, official publisher for Qwest Communications International Inc. in Arizona, Colorado, Idaho, Iowa, Minnesota, Nebraska, New Mexico, North Dakota, South Dakota, Montana, Oregon, Utah, Washington and Wyoming. In 2003, Dex Media's subsidiaries published 259 directories (excluding the 13 directories moved from December 2003 to early 2004), produced over 43 million print directories and distributed selected directories on CD-ROM. Its Internet directory, DexOnline.com is the most used Internet Yellow Pages in the states Dex Media serves, according to market research firm comScore. More information is available at www.dexmedia.com. idea internet marketing
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About InfoSpace, Inc. atlanta internet marketing
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InfoSpace, Inc. (Nasdaq:INSP) is a diversified technology and services company that develops Internet and wireless solutions for a wide range of customers. InfoSpace Search & Directory provides Web search and online directory products that help users find the information they need while creating opportunities for merchants. InfoSpace Mobile develops infrastructure, tools and applications that enable carriers and content providers to efficiently develop and deliver mobile data services across multiple devices. More information can be found at http://www.infospaceinc.com. age in internet marketing
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Safe Harbor for Forward-Looking and Cautionary Statements -- Dex Media email internet marketing
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Certain statements in this press release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of the Companies to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. internet marketing seminar
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The following important factors could affect future results: continuing weakness in the U.S. economy; increased competitive pressure from other directory publishers or media companies; changes in interest rates or a reduction in the Companies' cash flow that could impair the Companies' ability to service its debt obligations; the Companies' high level of indebtedness; and risks related to the start-up of new print or Internet directories and media services. advertising company internet
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Other factors which could materially affect such forward-looking statements can be found in Dex Media's Registration Statement on Form S-1, including the risk factors. Investors, potential investors and other readers are urged to consider these factors carefully in evaluating the forward- looking statements and are cautioned not to place undue reliance on such forward-looking statements. The forward-looking statements made herein are only made as of the date of this press release and the Companies undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances. add internet link marketing
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Safe Harbor for Forward-Looking and Cautionary Statements -- InfoSpace internet marketing secret
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This release contains forward-looking statements regarding InfoSpace's search and directory business and its agreement with Dex Media, Inc. These forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those projected. These statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Factors that could affect InfoSpace's actual results include InfoSpace's ability to integrate Dex Media business listings, the future performance of Switchboard.com and the rate of adoption of online directory services. A more detailed description of certain factors that could affect actual results include, but are not limited to, those discussed in InfoSpace's most recent Quarterly Report on Form 10-Q, in the section entitled "Factors Affecting Our Operating Results, Business Prospects and Market Price of Stock." Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. InfoSpace undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date of this release or to reflect the occurrence of unanticipated events. internet marketing solution
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CONTACT: Dex Media ebook internet marketing
Pat Nichols, 303-784-1555 business home internet
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Adam Whinston, 425-201-8946 internet marketing web
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SOURCE: Dex Media, Inc.