Internet Marketing

ROO Group, Inc. To Release Expanded Range Of Video Over The Internet Content Syndication Solutions

Expanded Video Over the Internet Technology Platform to Provide Added Flexibility and Features to Its Clients

NEW YORK--(BUSINESS WIRE)--May 26, 2004-- expert internet marketing

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ROO Group, Inc. (OTCBB:ROOG) (www.roogroupinc.com) announced today that it will expand its range of video content syndication solutions for activating news, business, entertainment, fashion, health, video game, and travel video content to include greater flexibility to allow the clients expanded choices when activating video content on their Web sites.

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ROO's new upgraded platform will provide its customers with added flexibility to tailor the content selected from ROO's database of over 4,000 videos to be individually selected and placed within the client's Web site. An example of this new flexibility will be that the clients will have the ability to display traditional articles and pictures on their Web site and to place a link to watch the associated video utilizing all of the features currently offered by ROO's platform.

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Walkman style and quality with fantastic video functionality. Available in 2, 4 & 8GB sizes and a variety of colours, the Video Walkman is one of the best flash based players on the market. .jpg videoplayback.jpg Video playback lets you play video 'podcasts', downloaded content from other internet sites, TV content recorded directly to your PC, and even movies you shot on your camcorder.

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The expanded solution allows further flexibility on the publishing of the video in a player matching the branding of the clients Web site whereby ROO offers a number of choices including new methods of displaying advertising surrounding the video.

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The growth in videos being viewed over the Internet is clearly displayed in Arbitron and Edison Media research "Internet and Multimedia 12" which showed that over 50 million Americans had viewed video in the past month and gave the recommendation that advertisers should look at running audio and video advertising a platform that offers the display capabilities that Roo's platform possesses. affiliate business internet
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The upgraded platform also provides operational improvements, which will allow the media to be published quicker to the client's Web sites while providing operational cost savings to ROO and the clients utilizing the solution. commerce internet marketing
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The companies target market for its cost effective solution for adding video includes broadband suppliers, ISPs, newspaper Web sites and topical based Web sites. information internet marketing
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ROO Group Chairman and CEO Robert Petty stated, "The continued development of our solutions and platform is integral to us maintaining and expanding market share. Over the past months, we have presented our solution to various large potential customers and received positive feedback and expect to announce the commercial deployment of our expanded solutions soon." internet marketing promotional
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About ROO Group Inc. affiliate company internet
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ROO Group Inc. ("RGI") is a global provider of digital media solutions and technology that enables the activation, marketing and distribution of digital media video content over the Internet and emerging broadcasting platforms such as set top boxes and wireless. RGI's products include syndication, technology, integration, and management of topical video content such as news, entertainment and fashion to its client's Web sites. The distribution, programming and integration of interactive advertising solutions includes 15 to 30 second television-style video advertisements which can be played before and after selected topical video content over the Internet. In addition to the expansion and development of ROO TV's (www.rootv.com) network of country-based video-only Web sites, RGI's strategy for 2004 is to expand its distribution of products and services and make strategic acquisitions in Asia Pacific, Europe and the United States markets to accelerate the group's growth. More information can be obtained from RGI's Web site located at www.roomedia.com or the company's corporate site at www.roogroupinc.com. campaign internet marketing
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Certain statements in this document constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of ROO Group, Inc. ("the Company"), or industry results, to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its plan of operations when needed; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors discussed in the Company's periodic filings with the Securities and Exchange Commission, which are available for review at www.sec.gov. firm internet law marketing
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Contacts internet marketing software
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For ROO Group, Inc. age in internet marketing
Corporate Communications Group, Inc. internet marketing targeted
David Pomerantz, 516-791-0000 ext. 102
david@ccgnewyork.com