Internet Marketing

hours later) and all the keywords are still active. And here is some more interesting news... in less than 24 hours I have received 54, 109 impressions (average cost of $0.07 per click) with an average ad placement of 3.1, experienced Adwords users will know how cool that is for a brand new Campaign. In the spirit of full-disclosure... there is something I need to mention about all those impressions, although they were very high, there were not many clicks. I would tell you the truth if I thought this issue had anything to do with Speed PPC, but it really doesn't... it is really because of me. I spent maybe 14 seconds writing my Adwords ad and picking out products. With more time spent finding good products and making a real ad, I know that I could turn a nice profit from Day 1. I haven't looked around his site yet (and I don't remember it in the guide), but I hope he has just a little bit of info on choosing products (or stores) and how to write a good ad... if he doesn't I hope he reads this review and adds just a little bit of training in that regard. So all in all I was fairly please with the results.Final Speed PPC Breakdown Solid Benefits - #1 Product Results The main thing I wanted to see from Speed PPC was if it would do 2 things: Save a lot of time and get lower bids to be active. Both of those were achieved and that is the greatest benefit. It is very difficult to get thousands of keywords accepted in Adwords at ultra-low bids, Speed PPC handles this with no issues, at least from our tests. #2 Data Feeds / Multiple Products On-The-Fly If you use any data feeds from the major affiliate houses you are in for a real treat. This product imports them seamlessly. And after your template has been setup once, all the landing pages are customized to get a passing Google landing page quality score, in turn you can get activated low bids for thousands of keywords/products in one shot with Speed PPC. #3 One time payment How many internet marketing products of this caliber have you seen that charge 200, 300 a month This product does what it says it will do and you only have to pay for it once... good stuff. #4 Installs On Your Server After you purchase Speed PPC, you get the 2 pieces of software mentioned above. You install 1 on your PC (for the Adwords campaign creation) and the other on your server. You can even use a cheap host like a 10 buck Baby Gator account on HOST GATOR. This is a cool benefit because you won't ever have to worry about Speed PPC being online or their server going down or anything like that. #5 Open Source (the server piece) When we downloaded the application and opened it up we were stunned that the Speed PPC data feed software (php) was not scrambled up in anyway. This is a huge benefit to those that have a programmer (or do their own programming) and want to "play" with the app to customize it a little more to their liking. ;) To those that do PPC and have no idea what I am talking about, disregard this benefit as you don't even have to know what I am talking about to get a lot out of the program. Things I Would Change or Add or Just Didn't Like- #1 Process Flow The process is just a bit convoluted at first. It is not that big a deal after you get used to the program and process. But at the beginning there seems to be a lot of parts to the puzzle when you start out learning how to use Speed PPC. This could just be me though. #2 Template Setup Time This is a "didn't like" for me... but not so much because it is a bad thing about Speed PPC, but more because I am lazy and like things very dumbed-down. On a positive note about template creation... after you've done it once you can use that template over and over again, and making new ones will be easier for you. #3 SEO Warnings I really think that most people that would buy this product are going to know this... but for those that don't it could be a real problem. The guy needs to add to his training that this product should not be used on domain that is precious to you. If you are an SA member (or do white hat sites), don't use this on those sites. Don't get me wrong, I really don't see this tool as spammy from a PPC perspective, but it should not be used for SEO or anything like that... and will probably be frowned upon by the organic SE algorithms. But to my knowledge it does meet all the Adwords and MSN Adcenter policies, so with a new domain (or a domain you don't get organic traffic from) you should be just fine. #4 Simple Save Button It is a small issue, but the Speed PPC Campaign Builder does not allow you to save your work. If you were working on your Adwords ads or something, and if you accidentally close the Builder your work is gone. It doesn't seem like it would have been to hard to make like, you know, a project file that you could save/open various projects. This type of addition should already be on the first release of the Campaign Builder (the desktop piece). That said, my guess is this will be added sooner rather than later with people giving their feedback. #5 Tokens It seems like setting up the template would have been much easier if they would have incorporated the use of tokens (example: %uppercasekeyword%) instead of a lengthy line of php. But this is not that big a deal as once you know what to use it is simple after your first time creating a template. Setup & Use - Moderate You will need some technical skills and Pay Per Click experience to setup and use Speed PPC. It will take about half a day to a full day to setup and understand how to use. Make sure you read the guides thoroughly before attempting the install. BS Factor - Very Low This is one of the few products on the market that does what it claims. Target Market - Experienced A complete online marketing newbie should not try this program unless they plan on using Pay Per Click in the future. The only reason I would recommend Speed PPC for a future PPC user is because this is a 1 time payment and it will be in such demand that I think the price could be higher later on when the owner realizes this demand. SA Model - Doesn't Fit I would only recommend this product to SA members that are full-time online marketers (that already had an interest in this type of product before you read this review). I say "full-time" meaning - those that have enough time to handle one model at a time and/or dabble in PPC already. If you are not an SA member (for some crazy reason, LOL) and you have some marketing, PPC, or web design experience... I would say at least take a peak at the home page. Overall - Good If you are using PPC right now this is definitely worth the investment. It makes setting up massive amounts of campaigns, Adgroups and landing pages a very easy process compared to the normal manual process. It is a product that is the first of it's kind and is a 1-payment product, something I really like. Bid prices come out low and landing pages are created on the fly. Most of the negatives I mentioned will more than likely be remedied sooner than later as I am about to send a link to this review to the guy in about five minutes. I would say check Speed PPC out if you think it is something you can really use. SEO Software - SEO Equalizer SpeedPPC - Pay Per Click Marketing at Warp Speed HostGator monebaggasse