Research and Markets: Correlating Spending and Trends in Latin America on the new buzz words IT and , Internet Marketing

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Research and Markets: Correlating Spending and Trends in Latin America on the new buzz words IT and

Research and Markets: Correlating Spending and Trends in Latin America on the new buzz words IT and E-Business

DUBLIN, Ireland, April 7 /PRNewswire/ -- Research and Markets has announced the addition of IT and E-Business in Latin America: Spending and Trends to their offering.
Recovery is the name of the game in Latin America now, and that bodes well for an increase in IT and e-business spending, especially as companies see their balance sheets stabilize after several years of uncertainty. Conditions favor larger firms that already have established e-business foundations, while SMEs have some catching up to do.

(http://www.researchandmarkets.com/reports/c15393)

This report is for the attention of: Multinational Marketers, Software and Hardware Manufacturers, Telecoms and Internet Content and Service Providers

The IT and E-Business in Latin America report provides numbers and analysis on a geographic region for which information is hard to come by.

Although data is limited, the report comes at a time when the region's economic performance is improving, with all signs pointing to increased opportunities in the technology space, particularly on the telecommunications side.

The past five years have seen considerable advances on the information and communication technology (ICT) front, thanks in part to the privatization and overhaul of much of the region's telecommunications infrastructure. However, this project is far from complete, and many key pieces of the technology puzzle still need to be filled in.

Until more concerted efforts are made to bring Internet-based platforms to Latin America's numerous small businesses, the region's technology base will remain uneven. Governments should recognize the importance of technology- enabling the millions of micro- and small enterprises across the region, especially as China and India emerge as competing outsourcing sites.

 Questions the Report Answers: - What are the key trends driving e-business in Latin America? - At what rate is IT spending in Latin America increasing? What are Latin American companies' IT spending priorities over the next few years? - To what extent have Latin American firms adopted more advanced e- business solutions? - How are large enterprises, governments and industry organizations encouraging the use of e-business technology by the region's numerous small businesses? - And many more... Sources: CIO Magazine PricewaterhouseCoopers (PwC)

For more information visit http://www.researchandmarkets.com/reports/c15393

Source: Research and Markets

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