Internet Marketing

Akamai Appoints Lisa Arthur as Chief Marketing Officer

CAMBRIDGE, Mass.--(BUSINESS WIRE)--June 28, 2004--Akamai Technologies, Inc. (NASDAQ: AKAM), the global leader of distributed computing solutions and services, today announced that Lisa Arthur has been named Chief Marketing Officer, effective today. With more than twenty years of marketing and communications experience, Ms. Arthur will report to George Conrades, Akamai chairman and CEO, and will be responsible for Akamai's marketing strategy and operations, including product marketing, channel marketing, marketing communications, programs and services, and sales training. expert internet marketing
"Lisa's impressive track record and unique ability to blend marketing creativity and strategy with technical expertise will be very important as Akamai enters new and expanding markets for on-demand distributed computing solutions," Conrades said. "We are looking forward to Lisa playing a central role in developing and marketing our offerings."

, Chief Marketing Officer (CMO), has been at Constant Contact since December 2005, where she leads the company's overall market positioning and brand strategy.

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-- former Chief Marketing Officer for Earth Class Mail Natalee Roan has 20 years“ experience in operational roles in marketing, sales, finance and operations, line sales execution and customer retention for companies that when she arrived literally only had products on the drawing board. Prior to Earth Class Mail, Natalee was Chief Marketing Officer of Entellium, a privately owned provider of hosted CRM software, where she was responsible for all marketing, public relations, partner management, and sales execution to build the company from early stage to the 4th largest player in a crowded market in just 2 years, competing against industry heavyweights Salesforce.com and Microsoft.

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Most recently, Ms. Arthur served as Vice President, On Demand & Services Marketing at Oracle Corporation. Ms. Arthur was responsible for global marketing of Oracle's fastest growing business, Oracle On Demand, as well as Support, Consulting, and Education Services, representing more than $6 billion in revenue. Her responsibilities included developing global marketing strategies, positioning, awareness, and demand creation.

Murgo joins Acronis from OpenServices Inc., a leading software vendor in the security information and event management market, where he served as executive vice president and chief financial officer. Earlier he served in various positions at Process Software Corp., eventually becoming president and chief executive officer. He also was the chief financial officer of web applications vendor Dirig Software Inc. and HPSC Inc.

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Ms. Arthur also has served as Vice President, Global CRM Product Marketing at Oracle, and was responsible for developing and orchestrating product marketing strategies for Oracle's CRM business. In this role, she launched Oracle's entry into the CRM market. She served as a global spokesperson and industry domain expert on CRM strategies, speaking to marketing and sales executives around the world. Ms. Arthur also launched Oracle's first online applications business, oracle.sales.com, as well as four product introductions and a global thought leadership initiative that reached more than 500,000 people.

Although the company is relatively new in the local market, demand for its software has been growing and is widely used by universities, colleges and multinational corporations. President and chief executive officer Walter Scott said its customers were mainly small and medium enterprises (SMEs), big corporations and home users. "Over the last two years, we have been selling our software through appointed resellers. We have received comments that our software is the right fit for SMEs, " he told StarBiz in an interview.

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Arthur said, "Akamai is the leader in on demand content and application delivery, evident by the large enterprises and government agencies that rely on its scalable technology platform. Akamai offers one of the industry's most important services platforms and I am excited to be joining the Akamai team." affiliate business internet
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Prior to her role at Oracle, Ms. Arthur was Vice President of Marketing at Exact Software (formerly Macola Software), a provider of E-Business software for small to midsize businesses. She was responsible for managing and directing global marketing, including product marketing, strategic programs, lead generation, corporate communications, advertising and strategic alliances. Ms. Arthur has also held diverse marketing roles for companies in various industries, in addition to serving on the board of directors for Aqua Tech Environmental Labs. commerce internet marketing
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Ms. Arthur holds a bachelor's degree from Ohio State University. information internet marketing
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About Akamai internet marketing promotional
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Akamai(R) is the global leader of distributed computing solutions and services, making the Internet predictable, scalable, and secure for conducting profitable e-business. The Akamai on demand platform enables customers to easily extend their Web operations - with full control - anywhere, anytime, without the cost of building out infrastructure. Headquartered in Cambridge, Massachusetts, Akamai serves hundreds of today's most successful enterprises and government agencies around the globe. Akamai is The Business Internet. For more information, visit www.akamai.com. affiliate company internet
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